{"id":96552,"date":"2023-12-06T16:48:00","date_gmt":"2023-12-06T15:48:00","guid":{"rendered":"https:\/\/cms.stage.munich-startup.gmbh\/?p=96552"},"modified":"2023-12-06T13:20:58","modified_gmt":"2023-12-06T12:20:58","slug":"holidu-markenzusammenfuehrung-und-rebranding","status":"publish","type":"post","link":"https:\/\/cms.stage.munich-startup.gmbh\/en\/96552\/holidu-markenzusammenfuehrung-und-rebranding\/","title":{"rendered":"Holidu: Markenzusammenf\u00fchrung und Rebranding"},"content":{"rendered":"<div class=\"entry-content\">\n<p>Unter der Marke Holidu bietet das Unternehmen nun auch seine Software- und Servicel\u00f6sung f\u00fcr FerienhausvermieterInnen Bookiply an. Die bisher getrennten Internetseiten des Buchungsportals Holidu und Bookiply sind in einen <a href=\"https:\/\/www.holidu.de\/\" target=\"_blank\" rel=\"noreferrer noopener\">gemeinsamen Online-Aufritt<\/a> \u00fcberf\u00fchrt worden. Der neue Marktauftritt markiert auch eine neue Ausrichtung. <strong>Johannes Siebers<\/strong>, Mitgr\u00fcnder und CEO von Holidu, erkl\u00e4rt dazu:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>\u201eWir schaffen f\u00fcr unsere Kunden eine klarere Markenstruktur und b\u00fcndeln unser Know-how, unsere Services und die Produkte unter einem einheitlichen Markennamen. Das vereinfacht nicht nur die Kommunikation mit unseren Kunden \u2013 das sind Gastgeber, G\u00e4ste, Destination-Marketing-Organisationen (DMO) und Partner \u2013 sondern f\u00f6rdert unsere Markenbekanntheit und beschleunigt unser weiteres Wachstum.\u201d<\/p><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Holidu: Neues Logo und Design<\/h2>\n\n\n\n<p>Im Rahmen der Markenzusammenf\u00fchrung rollt Holidu ein neues Corporate Design aus. Dazu geh\u00f6rt ein neues Logo und die ver\u00e4nderte Farbwelt die Markenessenz \u201eHoliday Home Happiness\u201c repr\u00e4sentieren. Das Logo zeigt in einem stilisierten Haus die Verbindung von G\u00e4sten und GastgeberInnen. Zus\u00e4tzlich soll die neue Farbwelt der Marke mit Petrol, Wei\u00df und Peach das Gef\u00fchl der Vorfreude auf den Urlaub unterstreichen. Das neue Design hat die <a href=\"\/en\/startups\/holidu\/\">Ferienhaus-Plattform<\/a> zudem entwickelt, um die Mission des Unternehmens noch besser auszudr\u00fccken: GastgeberInnen und G\u00e4ste sollen ihr Ferienhaus rundum genie\u00dfen k\u00f6nnen, voller Freude und ohne Bedenken.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Der Ferienhaus-Vermittler Holidu f\u00fchrt seine Tochterfirma Bookiply mit der Marke Holidu zusammen. Damit verbindet das M\u00fcnchner Startup auch einen neuen Auftritt samt neuem Logo.<\/p>","protected":false},"author":42,"featured_media":96554,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5130,1],"tags":[1164,5045],"class_list":["post-96552","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-inside-stories","category-news","tag-holidu","tag-rebranding"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Holidu: Markenzusammenf\u00fchrung und Rebranding - Munich Startup<\/title>\n<meta name=\"description\" content=\"Der Ferienhaus-Vermittler Holidu f\u00fchrt seine Tochterfirma Bookiply mit der Marke Holidu zusammen. Damit verbindet das Startup auch einen neuen Auftritt.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cms.stage.munich-startup.gmbh\/en\/96552\/holidu-markenzusammenfuehrung-und-rebranding\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Holidu: Markenzusammenf\u00fchrung und Rebranding - Munich Startup\" \/>\n<meta property=\"og:description\" content=\"Der Ferienhaus-Vermittler Holidu f\u00fchrt seine Tochterfirma Bookiply mit der Marke Holidu zusammen. 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